Digital Marketing Attachments in Kenya
Digital Marketing attachments give students their first taste of industry practice. Typical duration: 6–12 weeks.
What You'll Do
Observe Digital Campaigns
Watch how digital marketing campaigns are created, executed, and optimized across various online platforms.
Assist with Content Creation
Help with social media posts, digital content creation, and online marketing materials under supervision.
Complete Logbook
Document your daily activities, observations, and learning experiences throughout the attachment.
Attend Digital Marketing Meetings
Participate in campaign planning sessions, analytics reviews, and digital strategy discussions.
Learn Digital Marketing Tools
Get familiar with social media platforms, analytics tools, and digital advertising systems.
Shadow Digital Marketing Professionals
Work closely with experienced digital marketers to understand online marketing strategies and campaign optimization.
Skills You'll Gain
Who Should Apply
Year of Study
2nd and 3rd year Digital Marketing students, or Diploma students in their final year.
Prerequisites
Basic understanding of digital marketing, social media platforms, and online communication principles.
Ideal Candidates
Students with creativity, digital awareness, and eagerness to learn from digital marketing professionals.
Academic Requirements
Minimum GPA of 2.5 and completion of core digital marketing and business courses.
Typical Host Companies
Duration & Mode
Duration
6–12 weeks (flexible based on university requirements and company needs)
Schedule
Full-time during university breaks, part-time during semester (20-30 hours/week)
Mode
On-site or hybrid (mix of office and remote work)
Supervision
Direct supervision by experienced digital marketing professionals and regular check-ins with university coordinator
Related Career Pathways
Next Steps: Internships
Future: Graduate Roles
Frequently Asked Questions
What digital marketing knowledge should I have?
Basic understanding of digital marketing, social media platforms, and online communication principles is required. You don't need extensive experience - this is about exposure and learning.
Will I get paid during the attachment?
Most attachments are unpaid as they are educational experiences required by universities. However, some companies may provide transport allowances or lunch stipends.
Can I choose my preferred company?
We try to match students with companies based on their interests and skills, but final placement depends on availability, company requirements, and university approval.
What if I don't have much digital marketing experience?
Basic digital marketing knowledge is required, but we focus on learning and exposure. The attachment is designed to help you gain practical experience and understand industry practices.
Ready to Start Your Digital Marketing Journey?
Download the Tayari app and discover Digital Marketing attachment opportunities in Kenya.