Diploma in Marketing Attachments in Kenya
Diploma in Marketing attachments give students their first taste of industry practice. Typical duration: 6–12 weeks.
What You'll Do
Observe Marketing Campaigns
Watch how marketing campaigns are planned, executed, and measured across different channels and platforms.
Assist with Content Creation
Help with social media posts, marketing materials, basic design work, and content development under supervision.
Complete Logbook
Document your daily activities, observations, and learning experiences throughout the attachment.
Attend Marketing Meetings
Participate in campaign planning sessions, creative briefings, and marketing strategy discussions.
Learn Marketing Tools
Get familiar with marketing platforms, analytics tools, social media management, and advertising systems.
Shadow Marketing Professionals
Work closely with experienced marketers to understand customer research, brand positioning, and campaign optimization.
Skills You'll Gain
Who Should Apply
Year of Study
Final year Diploma students in Marketing.
Prerequisites
Basic understanding of marketing principles, consumer behavior, and digital marketing concepts.
Ideal Candidates
Students with creativity, communication skills, and eagerness to learn from marketing professionals.
Academic Requirements
Minimum GPA of 2.5 and completion of core marketing courses.
Typical Host Companies
Duration & Mode
Duration
6–12 weeks (flexible based on university requirements and company needs)
Schedule
Full-time during university breaks, part-time during semester (20-30 hours/week)
Mode
On-site or hybrid (mix of office and remote work)
Supervision
Direct supervision by experienced marketing professionals and regular check-ins with university coordinator
Related Career Pathways
Next Steps: Internships
Future: Graduate Roles
Frequently Asked Questions
What marketing knowledge should I have?
Basic understanding of marketing principles, consumer behavior, and digital marketing concepts is required. You don't need extensive experience - this is about exposure and learning.
Will I get paid during the attachment?
Most attachments are unpaid as they are educational experiences required by universities. However, some companies may provide transport allowances or lunch stipends.
Can I choose my preferred company?
We try to match students with companies based on their interests and skills, but final placement depends on availability, company requirements, and university approval.
What if I don't have much marketing experience?
Basic marketing knowledge is required, but we focus on learning and exposure. The attachment is designed to help you gain practical experience and understand industry practices.
Ready to Start Your Diploma in Marketing Journey?
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